Email is an effective way to build an owned audience that gets results.
Only a fraction of leads your business recieves from various marketing channels convert immediately. Nurturing unconverted leads via email is a time proven strategy for businesses in any industry.
When it comes to customer acquisition, email is 40X more effective than Facebook and Twitter combined. On average, email generates $38 for every dollar spent. [Source:Hubspot]
Perhaps the best reason to use email marketing is that you own the channel. Outside of compliance regulations, there is no external entity that can impact how, when, or why you reach out to your subscribers.
How our Email marketing services work
An effective email is a relevant email. Like everything else in marketing, start with your buyer persona, understand what they want, and tailor your email campaign to your audience’s needs.
Before you come up with your campaign goals, gather some context. Research the average email stats for your industry and use them as benchmarks for your goals.
Decide how often you plan to contact your list, inform your audience upfront so they know what to expect, and stick to a consistent schedule to build trust, and so they don’t forget about you.
This should come as no surprise. As marketers, we measure everything. Being meticulous about every key metric will help you make small changes to your emails that will yield large results.
Partners in growth for the long-term
Performance based, full service agency
We create images that stop the scrolling, words that get people thinking, and marketing strategies that ensure our clients don’t get lost in the digital abyss. So, when it comes to performance-based creative, we’ll take you where you need to go. Meaning you can get back the more important stuff.
Entreprenuerial Mindset
Our founders come from industrial families with vast experience and network in various domestic industries. Consulting with entreprenuers for the past decade and helping them succeed.
Creative in the service of growth
Creative for creativity’s sake can be a beautiful thing. But we’re here to make you money. So, we do high volume creative testing to ensure your ads work to grab attention, pique interest, spark desire and convert sales. Then we continually optimize your customer acquisition strategies with a multidimensional approach that can include email marketing, Snapchat ads, a landing page redesign - or whatever it takes to make sure your creative work its hardest for you.
Taming the internet with experience and curiosity
At Voy, we do consistent, performance-focused work with Google Ads and LinkedIn Ads. But we’re experienced enough to know that change is the only constant. We won’t stop exploring possibilities until your marketing dollars are working their hardest. So you can get on with building your business while we work away in the background, helping you conquer the algorithms.
Bright ideas that light up the big picture
As a full-service agency, we look beyond sales and branding to help you envision what’s next. Our approach succeeds because we get to know you and your ambitions. Then we commit to the long game of seeing you achieve your overall business goals. To put it another way, when it comes to the big picture, we’re like a blimp-sized bulb that’s always there for you, lighting the way.
Advertising with funnel vision
You need ads tailored to build awareness, tempt more research, convert window shoppers and remind your customers you still have plenty to offer. Sometimes these ads overlap. Sometimes they don’t. One thing’s for sure – at Voy we know the pointiest end of the marketing funnel is customer loyalty. So we’ll always make the most of your budget.
Manage & grow your business online.
No matter who you are—photographer, restaurant owner, musician, hotelier and more, you can manage your website and business all in one place. With Redhoney, the possibilities are really endless! We offer 360 degree services to make it easier for you to grow your business or brand online. With our support easily start your own blog, get booked online, open your own online store and more.
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