Evolution started their operations 18 years back in Dr. Mukherjee Nagar, Delhi, with scientifically designed and result oriented courses, plus a sharp focus on robust academics and analytical research, they soon became one of the most trusted names in the field of IAS & IFoS prep in the country.

How Redhoney helped Evolution efficiently expand their online reach.

Content that converts

With multiple courses listed on their website. Evolution faced a mammoth task of consistently producing informational content for numerous blogs across all courses. However, there was no visibility into which blog assisted users at different stages of their journey.

Our Approch

A Multi Touch Attribution (MTA) model implemented by us unearthed useful data for the content team to identify a future direction more confidently.

A greater alignment between content and courses led to increased awareness and conversions additionally saving over 50 monthly man hours in planning.

80% Reduction in Cost per Click
3197% Increase in search impressions
214% IMprovement in Click through rates

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